You’re invited to be a founding member!
It’s time to start implementing a strategic marketing funnel with paid ads that convert.
Reach your ideal customers and clients through targeted ads that convert
Generate return on your ad spend, rather than wasting dollars on boosting
DIY your own Facebook & Instagram Ads strategically and confidently
so what’s a
Eventually, Stop Boosting Start Converting (SBSC) will be launched to the public as a self-paced course and 2-3 times a year, as a live group coaching course with a limited number of people.
Since this is the first time I am launching SBSC, I have decided to offer 10 people the opportunity to be a founding member.
Founding Members Perks
✔ Immediate access to Stop Boosting Start Converting: Similar to the self-paced course format, you will get access to all of the course content straight away.
✔ Access to me over six weeks as you implement what you learn from the course through our private Facebook group.
✔ 1x weekly 1hr Q&A session where you can ask me any questions you may have as you work through the course content [eventually, this weekly access to me is something you would only receive if you were purchasing the live group coaching course, rather than the self-paced course].
BUT IS THERE A CATCH?
As a founding member, all I ask it is that you can commit to completing all of the lessons within the course in the 6-week time period we have together.
This is so that you can:
(a) make the most of the access to me each week and
(b) provide feedback on the course content along the way.
hey, i’m jess!
Get to know the face behind Stop Boosting Start Converting, and your coach + cheerleader as you dive into the course content 👋🏼
I have a passion for people and I love watching their faces light up as we discuss what they’re passionate about, too.
It’s safe to say that when we work together, I’m not only your go-to Facebook Ads expert, but your cheerleader as well.
Over the last three years of running my own business, I have worked with over 65 small business owners in growing their brands online.
I help business owners stop throwing money at Facebook Ads aimlessly, and feel confident in implementing a strategic marketing funnel within their ads instead.
i do what i do,
so that you can…
✔ Leverage existing data [including website traffic, customer databases and online engagement] to reach new people online who are similar to existing clients or customers.
✔ Build a strategic and effective funnel which finds new potential clients on autopilot, allowing you to focus on converting leads for the business, rather than finding new people.
✔ Retarget people who are already interested in what you offer to reduce your cost per result, and increase your overall conversions and return on ad spend.
✔ Nurture potential buyer’s down a marketing funnel which builds awareness and consideration of their brand – turning ad spend into a profitable return.
✔ Feel confident in investing in paid ads which complement one another in nurturing people who don’t know rather than work as a stand alone campaign.
here’s what business owners like you have said
after working with me…
Doors CLOSE to Founding Members
It’s what’s on the inside that counts…
Here’s a breakdown of what’s being covered in Stop Boosting Start Converting 👇🏼
Module 1: Platform Set-Up
- Lesson 1.1: Setting up Facebook Business Manager
- Lesson 1.2: The Facebook Pixel
- Lesson 1.3: Setting up Catalogues for e-Commerce Stores
Module 2: The Marketing Funnel
- Lesson 2.1: Overview of the Marketing Funnel
Module 3: Target Audiences
- Lesson 3.1: Targeting Qualified Audiences
- Lesson 3.2: Saved Audiences & Audience Insights
- Lesson 3.3: Custom Audiences
- Lesson 3.4: Lookalike Audiences
Module 4: The Structure of a Campaign
- Lesson 4.1: Campaigns, Ad Sets & Ads
- Lesson 4.2: Split Testing
- Lesson 4.3: Dynamic Ad Creatives
- Lesson 4.4: Types of Ad Creatives
- Lesson 4.5: UTM Parameters
Module 5: Implementing the Marketing Funnel within Campaigns
- Lesson 5.1: Top of Funnel campaigns
- Lesson 5.2: Middle of Funnel campaigns
- Lesson 5.3: Bottom of Funnel campaigns
- Lesson 5.4: Dynamic Product Ads for e-Commerce Stores
Module 6: Monitoring, Optimising & Reporting on Results
- Lesson 6.1: Overview of Optimising Campaigns
- Lesson 6.2: Understanding Key Terms
- Lesson 6.3: Reporting on Results
Doors CLOSE to Founding Members
FOUNDING MEMBERS3x Monthly Payments
- + Immediate access to all 6 modules of Stop Boosting Start Converting.
- + Access to me over six weeks as you implement what you learn from the course through our private Facebook group.
- + 1 x weekly 1hr Q&A group session where you can ask me any questions you may have as you work through the course content.
- – [Bonus] 1 x 1:1 30min call via Zoom to conclude our six weeks together, so you can get custom 1:1 advice.
FOUNDING MEMBERSPay in Full
- Immediate access to all 6 modules of Stop Boosting Start Converting.
- Access to me over six weeks as you implement what you learn from the course through our private Facebook group.
- 1 x weekly 1hr Q&A group session where you can ask me any questions you may have as you work through the course content.
- [Bonus] 1 x 1:1 30min call via Zoom to conclude our six weeks together, so you can get custom 1:1 advice.
The live group coaching course is valued at AU$1297 and will be the format in which this Founding Members launch will be followed in. [However, you will get immediate access to all content, instead of having it drip-fed over six weeks].
And as a special thank you for being a founding member,
you will only pay the price of the self-paced course: AU$697.
That’s a saving of $600 exclusive to only 10 founding members.
how does this sound?
You have made the investment to learn how to DIY Facebook Ads strategically for your business, and you have set up your marketing funnel.
Your top of funnel campaigns are increasing brand awareness from cold audiences who have never heard of you before. Your middle of funnel campaigns are driving qualified traffic to your website, which you are able to retarget in your bottom of funnel campaigns for a fraction of the cost.
This super warm audience is ready to buy from you. You’ve nurtured them down the buyer’s journey – through the marketing funnel, and they just need that final push to convert. And after a few months of gathering this valuable data to widen your audience, you have 6x, 12x or even 24x your ad spend.
Here’s the thing with Facebook Ads. It’s an investment of both time and money. If you want your ads to be successful, you need to learn how to run paid ads that convert within a strategic marketing funnel.
The results above are from real clients that I have worked with 1:1. But it didn’t happen overnight. These results took an investment of time and money. But when you invest both of those things correctly? Turning $1,700 of ad spend into over $21.8k is absolutely possible.
this course is for you if…
✔ You have a product and/or service that you sell which is already a hit, but you see your organic reach declining. You have tapped out your organic audience, and it’s time to invest in paid ads to reach new people in your target market.
✔ You have boosted a post here and there before – or tried Facebook Ads – but it’s lacked strategy behind it. You know it is time to generate return on your investment through implementing a strategic marketing funnel to nurture a cold audience to conversion.
✔ You want to learn how to DIY your own ads effectively to:
(a) remove the financial burden of investing in an Ads Manager ongoing
(b) jump into Ads Manager with complete confidence and zero overwhelm as you build your online presence
(c) uspkill as a service-provider to offer Ads Management as a service for your clients – or
(d) all of the above, perhaps?
SO YOU WANT IN?
Here’s all the goss on how it’s going to go down 👇🏼
Doors open to founding members for a limited time only, from THIS Wednesday 30 September at 2:00pm AEST and closing Friday 2 October 5:00pm AEST.
You will receive another email from me to remind you when doors open. In this email, there will be special instructions to follow if you are ready to be a founding member and commit to investing in your business’ growth online through paid ads.
Once you have become a founding member, you will receive instant access to the course portal PLUS our SBSC Founding Members private Facebook group, where you can introduce yourself and meet the other founding members.
On Friday 9 October you will receive access to ALL of the course content within the platform. Over the following six weeks, you will have access to the private Facebook group where our weekly Q&A sessions will take place.
Once our 6-week group coaching has concluded on Friday 20 November, you will continue to have access to the course content and ALL future updates.
You will also be invited to join the ‘SBSC Students’ private Facebook group where future students will also be invited to join. This is where you will access monthly Q&A calls with me moving forward, and be able to have ongoing support from like-minded business owners growing their brand online through paid ads.
Doors CLOSE to Founding Members